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Module 1 · Descriptive Statistics · Topic 2

Types of Data

Qualitative vs Quantitative. Qualitative (categorical) data describes qualities or categories, like color or brand. Quantitative (numerical) data represents amounts or counts, like height or test scores.

Levels of Measurement. There are four levels: Nominal (categories with no order, e.g., eye color), Ordinal (ordered categories, e.g., letter grades), Interval (equal spacing but no true zero, e.g., temperature in Celsius), and Ratio (equal spacing with a true zero, e.g., weight).

Discrete vs Continuous. Discrete data can only take specific values, often counts (e.g., number of siblings). Continuous data can take any value within a range (e.g., height of 5.743 feet).

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Key formulas

From the Descriptive Statistics formula sheet

  • Mean: xbar = sum(x_i) / n — The arithmetic average of a data set.
  • Sample Variance: s^2 = sum((x_i - xbar)^2) / (n - 1) — Average squared distance from the sample mean with Bessel correction.

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Worked example

Identifying Data Types

Number of siblings: quantitative, discrete, ratio. Satisfaction rating (1-5 stars): qualitative, ordinal. Body temperature: quantitative, continuous, interval. Zip code: qualitative, nominal (even though it uses numbers).

When to use it

Key Takeaway

The type of data determines which statistical methods are appropriate. Always identify your data type before choosing an analysis technique.

Related glossary terms

  • Outlier: A data point that is unusually far from the rest of the data. Example: In 2, 4, 5, 6, 50, the value 50 is a likely outlier.

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Related in-depth guides

  • Understanding Standard Deviation: What It Measures and Why It Matters7 min read
  • How to Choose the Right Statistical Test8 min read

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